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In a career spanning more than 30 years, Charlie Rosner has worked
with over 400 organizations, helping them to position their products
and services and persuade customers, voters and public sector
constituents to value them.
Originally, a well known, award-winning
advertising agency Creative Director, Charlie led creative teams
in influential agencies such as Lord, Geller, Federico, Einstein
and Lois, Holland, Callway. He was bitten by the entrepreneurial
bug in 1978, first forming Herman and Rosner Enterprises, then
Public Sector Solutions in 1990, MediaVehicles in 1993 (at the
behest of GE Capital); Hall, Triggle, Rosner, Parker (U.K.) in
1999 and Marketing Pathfinding, Inc. in 2000.
Charlie's creative work as an advertising Art Director, Copywrighter
and Graphic Designer has won over 400 awards for creativity and
marketing effectiveness. He invented "The Train to the Plain"
for the MTA, completely designed Metro North Railroad from scratch,
wrote "If you're not part of the solution, you're part of
the problem" for VISTA and in 2002, acted as catalyst/advisor
to the Buckingham Palace Office of Communications in the launch
of The Commonwealth Education Fund.
Currently,
Charlie has recently consulted with major corporations and non-profits
such as GE Capital, Zurich Financial Services, H. J. Heinz, Greenpoint
Financial, JP Morgan, The United Nation Association, Buckingham
Palace Office of Communications, Odyssey Investment, The World
Bank and The Torrenzano Group.
Besides being the Chief Executive of MPF, an Executive Consultant
with Conversus and a partner in HTRP in England, Charlie served
as Chairman of MediaVehicles for its owner - GE Capital, serves
as a Member of the Board of The Bridge, Inc., a non-profit health
care agency, is one of very few people to be nominated a prestigious
Life-Member of The Art Directors Club, and served for a number
of years as a Member of the Board of Great Northern Insurance.
Charlie received a B.A. from The Philadelphia
Museum College of Art, was a professor in the advertising department
of The School of Visual Arts for over 20 years, and is on The
Board of The Bridge Mental Health Organization. He lives
in Manhattan, and has two sons ages 10 and 18.
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