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Although Marketing Pathfinding was originally
formed to offer advertising and marketing expertise, we're frequently
asked to handle a client's branding and graphic design issues.
Over the years we've produced posters, booklets, brochures, pamphlets,
annual reports, direct-mail pieces, and more recently, website
designs.
We see design work as, first and foremost,
a strategic communications opportunity. We start with an articulation
of agreed business goals, develop a strategy and ensure this work
is consistent and synergistic with other components of a client's
marketing communication's program.
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